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auto;align-items:center;gap:12px;padding:12px 0;display:grid}.ls-maps__row[data-astro-cid-x3bwd5dq]:first-child{border-top:0}.ls-maps__n[data-astro-cid-x3bwd5dq]{background:var(--navy);width:22px;height:22px;color:var(--white);border-radius:50%;place-items:center;font-size:11px;font-weight:900;display:grid}.ls-maps__name[data-astro-cid-x3bwd5dq]{background:#c9d6e6;border-radius:5px;width:108px;height:10px;display:block}.ls-maps__stars[data-astro-cid-x3bwd5dq]{gap:3px;margin-top:6px;display:flex}.ls-maps__stars[data-astro-cid-x3bwd5dq] svg{width:11px;height:11px;color:var(--blue)}.ls-maps__count[data-astro-cid-x3bwd5dq]{color:var(--slate);white-space:nowrap;font-size:12px;font-weight:700}.ls-phases[data-astro-cid-x3bwd5dq]{gap:var(--sp-3);counter-reset:phase;grid-template-columns:repeat(3,minmax(0,1fr));margin:0;padding:0;list-style:none;display:grid}.ls-phase[data-astro-cid-x3bwd5dq]{padding:var(--sp-3);border-radius:var(--radius);background:var(--white);border:1px solid var(--line);align-content:start;gap:10px;display:grid}.ls-phase[data-astro-cid-x3bwd5dq]:before{counter-increment:phase;content:"Phase " counter(phase);letter-spacing:.12em;text-transform:uppercase;color:var(--blue-text);font-size:12px;font-weight:700}.ls-phase[data-astro-cid-x3bwd5dq] h3[data-astro-cid-x3bwd5dq]{margin:0;font-size:22px}.ls-phase[data-astro-cid-x3bwd5dq] p[data-astro-cid-x3bwd5dq]{color:var(--charcoal);margin:0;font-size:15.5px}.ls-foot[data-astro-cid-x3bwd5dq]{gap:var(--sp-3);margin-top:var(--sp-4);grid-template-columns:1fr auto;align-items:center;display:grid}.ls-foot--stack[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr;justify-items:start}.ls-foot[data-astro-cid-x3bwd5dq]>p[data-astro-cid-x3bwd5dq]{border-radius:var(--radius);background:var(--white);border:1px solid var(--line);color:var(--charcoal);margin:0;padding:18px 22px;font-size:15px}.ls-foot--links[data-astro-cid-x3bwd5dq]{grid-template-columns:1.15fr .85fr;align-items:start}.ls-foot--links[data-astro-cid-x3bwd5dq]>p[data-astro-cid-x3bwd5dq]{background:var(--ice-2)}.container[data-astro-cid-x3bwd5dq]>.ls-panel[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-4)}.ls-disc[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-4);background:var(--white);border:1px solid var(--line);border-radius:var(--radius-lg);padding:0 var(--sp-4)}.on-ice[data-astro-cid-x3bwd5dq] .ls-disc[data-astro-cid-x3bwd5dq]{background:var(--white)}.ls-disc[data-astro-cid-x3bwd5dq] details[data-astro-cid-x3bwd5dq]+details[data-astro-cid-x3bwd5dq]{border-top:1px solid var(--line)}.ls-disc[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq]{cursor:pointer;justify-content:space-between;align-items:center;gap:16px;padding:20px 0;list-style:none;display:flex}.ls-disc[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq]::-webkit-details-marker{display:none}.ls-disc[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq] h3[data-astro-cid-x3bwd5dq]{letter-spacing:normal;text-wrap:wrap;color:var(--navy);margin:0;font-family:Gilroy,sans-serif;font-size:18px;font-weight:700;line-height:1.6}.ls-disc[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq]:after{content:"+";color:var(--blue-text);flex:none;font-size:26px;font-weight:500;line-height:1}.ls-disc[data-astro-cid-x3bwd5dq] details[data-astro-cid-x3bwd5dq][open] summary[data-astro-cid-x3bwd5dq]:after{content:"−"}.ls-disc__body[data-astro-cid-x3bwd5dq]{max-width:78ch;padding-bottom:20px}.ls-disc__body[data-astro-cid-x3bwd5dq] p[data-astro-cid-x3bwd5dq]{color:var(--charcoal);font-size:15.5px}.ls-related__label[data-astro-cid-x3bwd5dq]{font-family:Gilroy,sans-serif;font-size:var(--h3);letter-spacing:-.02em;text-wrap:balance;color:var(--navy);margin:var(--sp-3) 0 var(--sp-2);font-weight:700;line-height:1.08}.ls-related[data-astro-cid-x3bwd5dq]{gap:10px;margin:0;padding:0;list-style:none;display:grid}@media (width<=1023px){.ls-hero__art[data-astro-cid-x3bwd5dq]{max-width:520px}.ls-ticket[data-astro-cid-x3bwd5dq]{bottom:-10%;left:4%}.ls-top[data-astro-cid-x3bwd5dq],.ls-top--flip[data-astro-cid-x3bwd5dq]{gap:var(--sp-4);grid-template-columns:1fr}.ls-media[data-astro-cid-x3bwd5dq],.ls-media--flip[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr}.ls-media[data-astro-cid-x3bwd5dq] .ls-media__img{aspect-ratio:16/10}.ls-media--flip[data-astro-cid-x3bwd5dq] .ls-media__img{order:2}.ls-inside[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr}.ls-cards[data-astro-cid-x3bwd5dq],.ls-phases[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr;max-width:560px;margin-inline:auto}.ls-route__rail[data-astro-cid-x3bwd5dq]{display:none}.ls-layers[data-astro-cid-x3bwd5dq],.ls-cta[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr}.ls-cta[data-astro-cid-x3bwd5dq] .ls-cta__img{order:-1;min-height:220px}.ls-rows--split[data-astro-cid-x3bwd5dq],.ls-foot[data-astro-cid-x3bwd5dq],.ls-foot--links[data-astro-cid-x3bwd5dq],.ls-cite[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr}.ls-cite__side[data-astro-cid-x3bwd5dq]{grid-row:auto}.ls-cite__copy[data-astro-cid-x3bwd5dq],.ls-cite__side[data-astro-cid-x3bwd5dq],.ls-cite__disc[data-astro-cid-x3bwd5dq]{grid-area:auto/1}}@media (width<=820px){.ls-ticket[data-astro-cid-x3bwd5dq]{width:100%;margin-top:16px;position:static}.ls-case__stats[data-astro-cid-x3bwd5dq],.ls-case__months[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr}.ls-case__month[data-astro-cid-x3bwd5dq],.ls-case__month[data-astro-cid-x3bwd5dq]:last-child{padding:var(--sp-3) 0 0;border-left:0;border-top:1px solid var(--line)}.ls-disc[data-astro-cid-x3bwd5dq]{padding:0 var(--sp-3)}.ls-geo[data-astro-cid-x3bwd5dq]{padding:var(--sp-2);gap:5px}}.ls-hero__art[data-astro-cid-x3bwd5dq]{padding-bottom:var(--sp-4)}.ls-ticket[data-astro-cid-x3bwd5dq]{left:auto;right:var(--sp-3);bottom:0}.ls-top[data-astro-cid-x3bwd5dq],.ls-media[data-astro-cid-x3bwd5dq]{gap:var(--sp-4)}.ls-prose[data-astro-cid-x3bwd5dq]{max-width:68ch}#what-local-seo-means[data-astro-cid-x3bwd5dq] .ls-top[data-astro-cid-x3bwd5dq]{grid-template-columns:1.2fr .8fr;align-items:center}#what-local-seo-means[data-astro-cid-x3bwd5dq] .ls-right[data-astro-cid-x3bwd5dq]{align-self:center}.ls-factors[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-3);border-block:1px solid var(--line)}.ls-factors[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq]{grid-template-columns:repeat(3,minmax(0,1fr))}.ls-factors[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq] li[data-astro-cid-x3bwd5dq]{padding:var(--sp-2);border-top:0;border-left:1px solid var(--line)}.ls-factors[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq] li[data-astro-cid-x3bwd5dq]:first-child{border-left:0;padding-left:0}.ls-factors[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq] li[data-astro-cid-x3bwd5dq]:last-child{padding-right:0}.ls-factors[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq] b[data-astro-cid-x3bwd5dq]{margin-bottom:var(--sp-1);color:var(--blue-text);display:block}.ls-phone[data-astro-cid-x3bwd5dq]{border:10px solid var(--navy-deep);border-radius:48px;width:min(100%,320px);max-width:none;padding:62px 16px 30px;position:relative;overflow:hidden;box-shadow:0 24px 55px #0f194033}.ls-phone[data-astro-cid-x3bwd5dq]:before{content:"";z-index:2;background:var(--navy-deep);border-radius:20px;width:104px;height:28px;position:absolute;top:16px;left:50%;transform:translate(-50%)}.ls-phone[data-astro-cid-x3bwd5dq]:after{content:"";background:var(--navy-deep);border-radius:4px;width:96px;height:4px;position:absolute;bottom:10px;left:50%;transform:translate(-50%)}.ls-proof[data-astro-cid-x3bwd5dq]{gap:var(--sp-3);display:grid}.ls-proof[data-astro-cid-x3bwd5dq] figure[data-astro-cid-x3bwd5dq]{border:1px solid var(--navy-line);border-radius:var(--radius-lg);background:var(--navy-2);grid-template-rows:auto 1fr auto;margin:0;display:grid;overflow:hidden}.ls-proof[data-astro-cid-x3bwd5dq] figcaption[data-astro-cid-x3bwd5dq]{gap:var(--sp-1);padding:var(--sp-2);line-height:1.4;display:grid}.ls-proof[data-astro-cid-x3bwd5dq] figcaption[data-astro-cid-x3bwd5dq] strong[data-astro-cid-x3bwd5dq]{font-size:var(--fs)}.ls-proof[data-astro-cid-x3bwd5dq] figcaption[data-astro-cid-x3bwd5dq] span[data-astro-cid-x3bwd5dq],.ls-proof__metric[data-astro-cid-x3bwd5dq] span[data-astro-cid-x3bwd5dq]{color:var(--ice);font-size:.8em}.ls-proof[data-astro-cid-x3bwd5dq] a[data-astro-cid-x3bwd5dq]{aspect-ratio:1.7;background:var(--white);align-items:center;display:grid;overflow:hidden}.ls-proof[data-astro-cid-x3bwd5dq] a[data-astro-cid-x3bwd5dq]:focus-visible{outline:3px solid var(--blue);outline-offset:-3px}.ls-proof[data-astro-cid-x3bwd5dq] img{object-fit:contain;width:100%;height:100%;display:block}.ls-proof__metric[data-astro-cid-x3bwd5dq]{align-items:center;gap:var(--sp-2);padding:var(--sp-2);display:flex}.ls-proof__metric[data-astro-cid-x3bwd5dq] b[data-astro-cid-x3bwd5dq]{font-size:var(--h3);color:var(--blue)}#geogrid[data-astro-cid-x3bwd5dq] .ls-media[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr;align-items:start}#geogrid[data-astro-cid-x3bwd5dq] .ls-proof[data-astro-cid-x3bwd5dq]{grid-template-columns:repeat(2,minmax(0,1fr))}#geogrid[data-astro-cid-x3bwd5dq] .ls-media[data-astro-cid-x3bwd5dq]>div[data-astro-cid-x3bwd5dq]:last-child{gap:var(--sp-3) var(--sp-4);grid-template-columns:1fr 1fr;display:grid}#geogrid[data-astro-cid-x3bwd5dq] h2[data-astro-cid-x3bwd5dq]{margin:0}#geogrid[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq]{grid-area:1/2/span 3}#geogrid[data-astro-cid-x3bwd5dq] .ls-media[data-astro-cid-x3bwd5dq] .btn-row[data-astro-cid-x3bwd5dq]{margin:0}#geogrid[data-astro-cid-x3bwd5dq] .ls-media[data-astro-cid-x3bwd5dq]>div[data-astro-cid-x3bwd5dq]:last-child{order:-1}#google-business-profile[data-astro-cid-x3bwd5dq] .ls-media[data-astro-cid-x3bwd5dq]{align-items:start}#google-business-profile[data-astro-cid-x3bwd5dq] .ls-media[data-astro-cid-x3bwd5dq]>img{aspect-ratio:4/5}#google-business-profile[data-astro-cid-x3bwd5dq] .ls-rows--num[data-astro-cid-x3bwd5dq] li[data-astro-cid-x3bwd5dq]{padding-left:0}#google-business-profile[data-astro-cid-x3bwd5dq] .ls-rows--num[data-astro-cid-x3bwd5dq] li[data-astro-cid-x3bwd5dq]:before{content:none}#google-business-profile[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq]{justify-content:space-between;align-items:center;gap:var(--sp-2);cursor:pointer;color:var(--navy);font-weight:700;list-style:none;display:flex}#google-business-profile[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq]::-webkit-details-marker{display:none}#google-business-profile[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq] summary[data-astro-cid-x3bwd5dq]:after{content:"+";font-size:var(--h3);color:var(--blue-text)}#google-business-profile[data-astro-cid-x3bwd5dq] .ls-rows[data-astro-cid-x3bwd5dq] details[data-astro-cid-x3bwd5dq][open] summary[data-astro-cid-x3bwd5dq]:after{content:"−"}#google-business-profile[data-astro-cid-x3bwd5dq] details[data-astro-cid-x3bwd5dq] p[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-2)}.ls-profile-panels[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-4);gap:0;display:grid}.ls-profile-panel[data-astro-cid-x3bwd5dq]{gap:var(--sp-4);padding:var(--sp-4);border:1px solid var(--line);background:var(--ice-2);border-bottom:0;grid-template-columns:minmax(220px,.65fr) 1.35fr;display:grid}.ls-profile-panel[data-astro-cid-x3bwd5dq]:first-child{border-radius:var(--radius-lg) var(--radius-lg) 0 0}.ls-profile-panel[data-astro-cid-x3bwd5dq]:last-child{border-bottom:1px solid var(--line);border-radius:0 0 var(--radius-lg) var(--radius-lg);background:var(--white)}.ls-profile-panel[data-astro-cid-x3bwd5dq] h3[data-astro-cid-x3bwd5dq],.ls-profile-panel[data-astro-cid-x3bwd5dq] p[data-astro-cid-x3bwd5dq]{margin:0}.ls-profile-panel[data-astro-cid-x3bwd5dq] p[data-astro-cid-x3bwd5dq]+p[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-2)}.ls-disc[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-3);padding-inline:var(--sp-3)}.ls-cite[data-astro-cid-x3bwd5dq]{column-gap:var(--sp-4);row-gap:var(--sp-3);grid-template-columns:1fr 1fr}.ls-cite__disc[data-astro-cid-x3bwd5dq]{grid-area:auto/1/auto/-1;margin-top:0}.ls-cite__side[data-astro-cid-x3bwd5dq]{grid-row:1}.ls-cite__side[data-astro-cid-x3bwd5dq] .ls-foot[data-astro-cid-x3bwd5dq]>p[data-astro-cid-x3bwd5dq]{background:0 0;border:0;padding:0}.ls-cards[data-astro-cid-x3bwd5dq]{grid-template-columns:1fr;gap:0;max-width:none;display:grid}.ls-card[data-astro-cid-x3bwd5dq]{gap:var(--sp-4);border:0;border-top:1px solid var(--line);padding:var(--sp-3) 0;background:0 0;border-radius:0;grid-template-columns:1fr 2fr;display:grid}.ls-card__label[data-astro-cid-x3bwd5dq]{font-size:var(--h3);margin:0}.ls-card[data-astro-cid-x3bwd5dq] p[data-astro-cid-x3bwd5dq]:last-child{max-width:70ch;margin:0}.ls-inside[data-astro-cid-x3bwd5dq]{padding:var(--sp-4)}.ls-compare-intro[data-astro-cid-x3bwd5dq]{gap:var(--sp-5);grid-template-columns:.8fr 1.2fr;align-items:start;display:grid}.ls-compare-intro[data-astro-cid-x3bwd5dq] h2[data-astro-cid-x3bwd5dq]{margin:0}#local-vs-organic[data-astro-cid-x3bwd5dq] .ls-layers[data-astro-cid-x3bwd5dq]{margin-top:var(--sp-4);border:1px solid var(--line);border-radius:var(--radius-lg);grid-template-columns:1fr;gap:0;display:grid;overflow:hidden}#local-vs-organic[data-astro-cid-x3bwd5dq] .ls-layer[data-astro-cid-x3bwd5dq]{gap:var(--sp-4);padding:var(--sp-3) var(--sp-4);background:var(--white);border:0;border-radius:0;grid-template-columns:minmax(160px,.35fr) 1.65fr;align-items:start}#local-vs-organic[data-astro-cid-x3bwd5dq] .ls-layer[data-astro-cid-x3bwd5dq]+.ls-layer[data-astro-cid-x3bwd5dq]{border-top:1px solid var(--line);background:var(--ice-2)}#local-vs-organic[data-astro-cid-x3bwd5dq] 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